DIWWAAAS to launch social media campaign #Befree. To conduct awareness event on prevention and control of diabetesPosted by on 07/11/17
I am pleased to announce a campaign for the 2017 World Diabetes day that has the potential to be a very pivotal and transformative moment in diabetes care. This year, the International Diabetes Federation has declared the theme adwomen and Diabetes. We intend to leverage this golden opportunity to raise awareness and empower women with knowledge and the necessary tools. We would like to educate girls and women about the myths, misconceptions, facts, figures, dos and don’ts of diabetes care and focus on prevention. Today, the world has over 450 million people with diabetes. With over 70 million people suffering from the disease, India ranks second in the world.. One out of every two Indian with the problem is a woman. Diabetes in women is different, difficult and dismissed. Gestational diabetes has risen nearly fourfold in 20 years and has very profound consequences. This is due to urbanization and globalization and balancing traditional and non-traditional roles and stresses of modern living. Genetics, consumption of unhealthy food, physical inactivity, obesity, poverty, care giving and gender disparities are other important contributing factors. Women and girls are particularly vulnerable to diabetes and the incidence amongst them is rising. It affects them in many different and serious ways ranging from higher risk of heart disease, stroke, eye disease, pregnancy related complications, depression and financial burden. We are an organization for the prevention of diabetes and its complications through awareness and advocacy and health promotion among girls and women especially with good lifestyle, yoga, meditation, preventive health evaluations and appropriate therapy. DIWWAAAS believes that Healthy girls= Healthy women= Healthy mothers= Healthy babies = Healthy family = Healthy nation DIWWAAAS is planning to organise an event in Chennai to mark World Diabetes Day on 14th November 2017 to disseminate awareness on prevention and control of diabetes. This will reach out to thousands of people of all age groups including doctors, working women, home-makers, high school and college girls, care-givers, pregnant women and women with diabetes. We will hold programs simultaneously in 100 cities across the country to mark this event headed by dedicated colleagues of ours who are experts in the field of diabetes. DIWWAAAS is lauching a dedicated social media campaign titled #Befree. This is designed to promaote prevention of diabetes, complication of diabetes, stress, gestational diabetes, heart disease, stroke and mental helath issues.